Google I/O is here! It’s like a techie’s Christmas. So much free, cool new stuff has arrived or is just around the corner. There are large changes coming to products like web search, Google Maps, Google+, instant messaging, and music.
Let’s dive right in.
- First of all, Google’s original product, web search. Over the years, Google has updated its algorithms to detect keywords through natural language and ascertain the information you’re searching for. Because of this, Google announced the ability to speak directly to the search engine through your PC. For more information, check out Google’s official blog.
- Next, Google Maps are getting a huge update. Included in the updates are a brand new user interface, a more streamlined design, and a better user experience to try and navigate. And even more entertaining, the functions of Google Earth are now available directly on Google Maps. Here at Oxzen, we just got our invite to test it out. Trust us, it’s awesome. Google Lat Long blog tells us more.
- From an SEO perspective and as general social media site, Google+ is dramatically undervalued. This platform is remarkably powerful because of it’s ability to capture all that Google has to offer. If you’re not an active part of G+, you are missing a huge piece of your Internet marketing efforts. The news from G+ is pretty awesome as well. Automatic photo editing, hashtags, and a brand new UI.
There is oh-so-much more. With so much innovation coming from Google, how could you not include yourself in it? Your internet marketing needs to be involved with Google’s creations, to keep your company relevant in today’s technology-reliant economy.